
Advanced safety features will be democratized, says TRW
Peter Lake, executive vice president sales and business development for TRW Automotive, explained: “The automotive industry is entering a period of immense change as the market aims to significantly reduce the number of road related fatalities this decade and beyond. While advanced safety technologies have been offered on luxury vehicles for several years, their fitment is now being spurred across multiple vehicle segments by a combination of regulatory mandates, New Car Assessment Program ratings, insurance incentives and consumer demand." He added that the company has a technology roadmap for the move towards semi-autonomous driving: from warning, through assist and up to auto-pilot style driving, with the driver in the loop and the systems able to take control of the vehicle in certain conditions.
TRW will highlight a number of new safety technologies:
- Next generation S-CAM 3 video camera with six times the processing power of the current S-CAM camera to provide higher performance and a number of advanced new functions.
- TRW’s AC1000 next generation radar family will be suitable for front, rear and side sensing applications and will also be able to detect pedestrians.
- Next generation Safety Domain ECU to gather, process and act on the increasing levels of data created for high level safety functions, and
- Rear seat passive safety technologies
The TRW stand at the IAA can be found at booth F20 in Hall 8.
