Arduino to expand offerings to the enterprise

Arduino to expand offerings to the enterprise

Business news |
By Rich Pell

The move is designed to bring more of the speed, simplicity and power of the Arduino innovation platform to the enterprise, providing a new generation of engineers with the flexibility and access they have come to expect in a work environment. By expanding its enterprise-scale offerings, says the company, it is charting a new strategic course, focusing on larger organizations while also maintaining its commitment to deliver the industry’s most innovative tools for makers and students.

“The way corporations solve contemporary challenges and identify new business opportunities is quickly evolving as a new generation of engineers moves into the workforce in larger numbers,” says Fabio Violante, CEO of Arduino. “With this investment we are developing and delivering a new range of dedicated enterprise solutions to ignite this transformation.”

Generation Z and Millennials combined make up over 63 percent of the global population, and according to a recent study detailed in, “workplace flexibility, team communication and the technological limitations of current design tools (source)” are among the biggest concerns for Millennial and Gen Z engineers.

“Engineers in these generations grew up using Arduino boards in STEM programs around the world, and they have become accustomed to the accessibility, simplicity and power of the company’s open-source hardware, software and cloud services,” says Massimo Banzi, co-founder, Chairman and CMO of Arduino. “They are now taking those demands into the enterprise as they enter the labor force.”

Arduino began as an easy-to-use tool for fast prototyping, aimed at students without a background in electronics and programming. Over the years, the company expanded to offer tools for education and professionals. Today, says the company, its ecosystem includes a broad range of partners and customers, and now the it has set its sights on empowering a new generation of professional engineers with enterprise-scale applications.

To accomplish this, Arduino will expand its professional offerings, including:

  • Delivering specialized low code cloud services to accelerate the development and deployment of IoT applications to meet industry needs.
  • Offering new solutions for intelligent edge design – including new system modules.
  • Creating and integrating new AI capabilities for designers.
  • Enhancing global prototype-to-production capabilities by expanding its existing Systems Integrators Partner Program.

To help realize its new vision of expanding further into the enterprise, the company says that it has raised a Series B round of $32 million led by the global deep tech investor Robert Bosch Venture Capital (RBVC). Renesas, Anzu Partners, and Arm joined the round.

“Charting this new strategic course,” says the company, “we strive to focus on larger organizations while maintaining our commitment to deliver the industry’s most innovative tools for makers and students. We’ll always be there at the side of future innovators.”



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