Collaboration to bring cellular data into IoT platform
Sirqul is an engagement-as-a-service IoT provider that offers software and bundled set of vertical solutions, which combine with mesh networks to track and identify individuals’ behavior, location, and intent. This can range from identifying the exact whereabouts of a fan at a sports stadium to deliver food to enabling autonomous robots to navigate industrial warehouses and factories, as well as be monitored.
ADRF’s technology enables Sirqul to incorporate data from 3G and 4G adding redundancy to the network, while creating new opportunities for venues and buildings that aren’t equipped to provide WiFi. Through the partnership, Sirqul will be able to leverage ADRF’s expertise in deploying successful wireless systems and mission-critical technologies in public arenas, apartment complexes, smart buildings, and professional sports stadiums to enhance their platform offering.
“Sirqul has created a strong technology offering that allows its customers to draw real-time and location-based insights from IoT data,” said Greg Najjar, Director, Business Development of ADRF. “Joining the Strategic Alliance enables ADRF to become a critical component of Sirqul’s solution and bring ‘smart’ experiences to more venues.”
“ADRF has deployed thousands of implementations in the same markets as Sirqul’s client base, including stadiums and arenas, retailers, and other commercial properties,” said Viki Zabala, Chief Marketing Officer of Sirqul. “Through this partnership, we’re able to rapidly expand our capabilities to easily connect infrastructure to customer engagement for our clients.”
ADRF is the latest addition to the Strategic Alliance Program, which includes companies such as Intel, Siemens, and Level 11.