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Intel licenses its NUC business to ASUS

Intel licenses its NUC business to ASUS

Business news |
By Nick Flaherty



Intel has licensed its mini-PC business to ASUS in a non-exclusive deal as part of a continuing restructuring.

The deal will see ASUS manufacture, sell and support the Next Unit of Compute (NUC) devices using Intel’s 10th to 13th generations chips and to develop future NUC systems designs.

Under the proposed agreement, ASUS will receive a non-exclusive license to Intel’s NUC systems product line designs. This will enable ASUS to provide product and support continuity for Intel NUC systems customers.

ASUS will establish a new business unit called ASUS NUC BU.

“Our NUC systems product team delivered unique products that spurred innovation in the ultra-small form factor market. As we pivot our strategy to enable ecosystem partners to continue NUC systems product innovation and growth, our priority is to ensure a smooth transition for our customers and partners. I am looking forward to ASUS continuing to deliver exceptional products and supporting our NUC systems customers,” said Sam Gao, Intel vice president and general manager of Intel Client Platform Solutions.

“Thank you, Intel, for your confidence in us to take the NUC systems product line forward. I am confident that this collaboration will enhance and accelerate our vision for the mini PC – greatly expanding our footprint in areas such as AI and AIoT,” said Joe Hsieh, ASUS chief operating officer. “We are committed to ensuring the excellent support and service that NUC systems customers expect.”

www.asus.com; www.intel.com

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