IoT asset management solution tracks cars for vehicle lot operators

IoT asset management solution tracks cars for vehicle lot operators

New Products |
By Rich Pell

Built on Silicon Labs’ Flex Gecko system-on-a-chip (SoC), the Cognosos RadioTrax tag enables employees to perform quick online searches or use their smartphones to pinpoint the location and movement history of cars stored in distributed lots and parking decks. It is designed to help organizations with large vehicle inventories – which frequently need to locate cars at a moment’s notice for maintenance, test drives, or auctions – increase productivity and save time.

Such operations often manage thousands of cars over multiple lots and parking decks, creating a location tracking challenge that can drastically slow down business operations.

“Cognosos identified a time-intensive problem within the automotive industry and applied new IoT technology to create a superior experience for business operators,” says Ross Sabolcik, Vice President and General Manager of IoT products at Silicon Labs. “The Silicon Labs Flex Gecko wireless SoC helped reduce the size, cost and complexity of the RadioTrax tag, giving Cognosos the freedom to innovate a disruptive product for the automotive industry.”

The Cognosos RadioTrax tag is secured to the visor or rear-view mirror of every car and transmits a sub-GHz radio message using patented wireless technology. The RF device includes an accelerometer to detect motion whenever the car is moved and – unlike previous RFID alternatives requiring extensive infrastructure and only showing the last known location of a car – the RadioTrax solution displays the car’s real-time location.

To track vehicles using the platform, a smartphone application is used to scan the RadioTrax tag and associates it by scanning the car’s VIN or stock number. The vehicle quickly shows up on a digital map, along with instructions on how to reach it.

“Silicon Labs’ technology was critical in helping us deliver a new level of wireless innovation at a low-price point for our customers,” says Jim Stratigos, Co-Founder and CTO of Cognosos. “The Flex Gecko SoC enabled us to pack more wireless and processing functionality into our device while using less power.”

Cognosos says that it is already working to expand its IoT offering to include both indoor and outdoor asset and inventory management tracking technologies.

Silicon Labs

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