Maxim makes organizational changes to provide closer customer support
This function now reports directly to the CEO. The company promoted three regional sales Vice Presidents to better balance customer advocacy with internal product development and also created regional marketing teams aligned by end market segment.
“We are driving change from the inside out in order to build a more customer-focused culture,” said Tunç Doluca, Maxim’s President and Chief Executive Officer. “These changes empower and place more senior executives closer to our customers. We now have a more balanced relationship between our strong product development, for which we have always been known, and our customer engagement leadership.”
The company promoted Paul McCambridge to the newly created position of Vice President of Worldwide Customer Operations. McCambridge joined the company from Xilinx, where he was Vice President of Sales for Europe, the Middle East and Africa (EMEA). His newly consolidated organization has global reach and focuses on all customer service decisions. Maxim has consolidated and centralized supply-chain management (SCM) under Vivek Jain, Senior Vice President of Manufacturing Operations. Jain, who joined Maxim after 14 years at Intel, oversees front-end and back-end manufacturing as well as supply-chain operations. He now reports directly to Tunç Doluca.
Under Jain’s leadership, Maxim utilizes a flexible manufacturing model, manufacturing 65 percent of its products in-house and partnering with foundries for the remaining 35 percent. During fiscal 2011, the company cut lead times in half, currently at seven weeks, while growing revenues by 25 percent.
To strengthen the company’s customer engagement leadership, the company has promoted three regional sales leaders to Vice President: Jason Green has been promoted to Vice President of Americas Sales and Corporate Distribution; Walter Sangalli has been promoted to Vice President of EMEA Sales; and H.S. Kim has been promoted to Vice President of Korea Sales and Asia Pacific Regional Marketing. Maxim regional marketing teams will deepen the company’s understanding of key markets and customer systems as well as cement relationships with key customers in their respective market segments.
Visit Maxim Integrated Products at www.maxim-ic.com
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