Microchip Technology and Rutronik extend their franchise into Greater China
Rutronik now supplies its customers with the entire Microchip product portfolio all over the globe to outsourced manufacturing locations or external assembly companies. As previously offered in Europe, Rutronik now provides design-in support on site and customized logistics solutions also in the new franchise regions. Microchip is placed as another strategic manufacturer supporting Rutronik’s global activities.
For two decades now both companies have co-operated closely and successfully with joint product, segment, and franchise strategies. Rutronik now takes the fifth position in the worldwide Microchip network. Microchip is one of Rutronik’s most important manufacturers with a large share in the microcontroller sales of the distributor. Besides the 8, 16 and 32-bit microcontrollers and DSC (Digital Signal Controller) solutions, the focal products are analog components as well as serial and flash memories and special wireless solutions.
Visit Rutronik at www.rutronik.com
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