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Microsite launched for Windows Embedded Server

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By eeNews Europe

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The focus on embedded server business at Avnet Embedded has increased dramatically in the past few months, since the arrival of James Stannard, Embedded Server business development manager at Avnet Embedded, in September 2010. 

It was discovered that a high number of OEM partners were using the generic commercial server products, costing their business time and money. The biggest issue the distributor faces is awareness of the embedded versions of Windows Embedded Server licensing in the market across all our regions in EMEA.

The new Avnet Embedded microsite supports OEMs building server appliances, and IT managers or systems integrators with task- or industry-specific embedded server applications.  Visitors are provided with extensive guidance on the licensing options available for Windows Embedded Server.  A key feature is the product chooser that advises visitors on the best solution based on the scale, complexity and specific requirements of their application.

Stannard believes customers are unaware of the availability of specific embedded solutions on the server side, often choosing commercial Windows server licenses by default without realising that they are paying for services and functions the application doesn’t need – and incurring cost penalties as a consequence.

By using Windows Embedded Server, it is claimed that customers can achieve savings in both up-front cost and total cost of ownership, speed up deployment at the end user and enable customisation of the Windows product that is impossible in other channels. The microsite is intended to raise awareness of this family of products.

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To visit the microsite, go to www.avnet-embedded.eu/server  
Further information is available at www.avnet-embedded.eu


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