Osram buys US IoT software developer for subscription business

Osram buys US IoT software developer for subscription business

Business news |
By Nick Flaherty

Founded in 2008, Digital Lumens employs 65 people in Boston with sales in the ‘mid-double-digit millions of dollars’. The Digital Lumens software platform can be used to run applications covering everything from intelligent lighting control, energy use, and security systems to the measurement of environmental parameters such as air quality.

The software platform is compatible with components and hardware of other manufacturers, and the company has over 2,500 installations. Customers using the Digital Lumens cloud-based IoT solution pay a monthly service charge to access data that is continually recorded and analysed by their lighting management system.

“The acquisition of Digital Lumens puts Osram in a strong position when it comes to offering future-focused digital solutions for the facilities management sector and IoT applications,” said Stefan Kampmann, Chief Technology Officer at OSRAM Licht. “By integrating software and sensors in a single platform, we will be able to give businesses a deeper insight into the environment within their buildings and their utilization of space. As a company that understands space, Osram is taking the next step in developing new business models that go beyond lighting. What’s more, the platform is also compatible with light products made by other manufacturers.”

The value of the acquisition from a group of venture capital investors was not disclosed but will enable Osram to expand its business with digital lighting solutions and add to its expertise in software, sensors and connectivity, says Kampmann.

“I am delighted that we will be working with Osram’s technology experts to pave the way for further growth and new customer applications. Our existing and future customers can look forward to even more value-adding innovations,” said Tom Pincince, President and CEO of Digital Lumens.

Osram is already planning to integrate its existing digital services into the platform. This includes the navigation and location solution Einstone, which uses Bluetooth to send targeted offers to users’ smartphones, for example, when they are in retail environments.

Last year, Osram set up a separate business accelerator, Fluxunit GmbH, as the central point of contact for external and internal start-ups with new lighting technology ideas.

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