
Self-powered sensor boost for food monitoring
Wiliot has launched an ‘Ambient IoT Food Safety Initiative’ using its self-powered sensors to provide more traceable supply chains for the food industry.
Wiliot has teamed up with iFoodDS and Trustwell to incorporate the data from its self-powered sensor tags into their software for real-time, fully automated, item-level traceability ahead of US regulations.
The US government estimates that each year, roughly one in six Americans, or 55m people, get sick from foodborne illness. Of those people, 128,000 are hospitalized and 3,000 die.
Now the US FDA Food Safety Modernization Act (FSMA) rule 204 requires Key Data Elements (KDEs) associated with specific Critical Tracking Events (CTEs) are provided to the FDA within 24 hours. This will come into force in January 2026 and will require significant real time tracking for the food industry supply chain.
Wiliot’s battery-free ambient IoT Pixels can attach to any food product or packaging as self-powered sensor tags to connect it to the internet and embed it with intelligence, powered by local RF energy from Bluetooth, WiFi of 5G cellular signals. Once attached, products push out item or case-level information about their location, temperature, carbon footprint, and more. This provides food retailers and companies with the high-definition real-time data that is now required as part of FSMA Rule 204.
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“This goal of better protecting consumers cannot be achieved without creating greater transparency and traceability throughout the entire chain of food production distribution system,” said Frank Yiannas, former Deputy Commissioner of the Food & Drug Administration (FDA) and one of the authors of FSMA Rule 204, who also serves as a Strategic Advisor to Williot.
“Empowered by the unprecedented capabilities of the ambient IoT, the entire food industry can move beyond QR codes, advance shipping notices, and electronic documentation to a new traceability paradigm that is infinitely faster, entirely real-time, and drastically reduces the cost of manual labor and technology infrastructure,” said Steve Statler, chief marketing officer at Wiliot.
“We look forward to working with iFoodDS and Trustwell to help some of the country’s largest food companies both meet FSMA 204 requirements, while simultaneously adding more value in terms of sustainability, freshness, and operational efficiency that advances the entire food industry.”
“The incorporation of Wiliot’s ambient IoT data into our Trustwell Connect Platform will empower brands to have visibility across the supply chain with a trusted single source of truth, fully traceable, compliant and data-driven,” said Julie McGill, Vice President of Supply Chain Strategy and Insights at Trustwell.
“More than 2,500 brands around the world rely on Trustwell to manage their regulatory requirements with more than 200 million Critical Tracking Events recorded using our FoodLogiQ Traceability software. The incorporation of Wiliot’s ambient IoT data into our tech solution is going to enable us to take food safety to a new level of traceability with precise execution.”
“FDA’s Final Traceability Rule, FSMA 204, provides an important framework for the food industry,” said Andrew Kennedy, Principal Traceability Advisor at iFoodDS. “The food industry can leverage this framework in conjunction with Wiliot’s Ambient IoT technology and iFoodDS software to significantly enhance food safety, food freshness, and operational efficiency. This game changing technology will help usher in the New Era of Smarter Food Safety.”
Wiliot is already working with iFoodDS and Trustwell on a series of FSMA 204 compliance pilot projects using the self-powered sensor tags with some of the largest food companies in the US ahead of the January 2026 FSMA compliance deadline.
