Smartphone manufacturing returns to Europe with the XR21
HMD Global Oy, the licensee of the Nokia brand for mobile phones, has launched the first of its smartphones made in Europe – a version of the XR21 for enterprise customers.
The manufacturing location is in Hungary, according to HMD Global’s promotional video.
The XR21 5G smartphone was launched in May 2023 fwith a main selling proposition of durability – drop proof, dust proof and water proof. These consumer models were made outside Europe.
The European manufactured version of the XR21 is being offered to enterprise customers who will presumably value that European editions of the phone receive software and malware testing in Europe. Some enterprise customers have requested additional security in conjunction with a IT security partners, HMD Global said.
“We continue to collaborate with our trusted partners in India, Vietnam, Brazil and China. We have worked closely with these partners to define the new assembly and testing process and deliver it within the EU,” said Jean-Francois Baril, co-founder, chairman and CEO at HMD Global, in a statement.
In addition HMD is making an XR21 Limited Edition model with a run of just 50 units, with 30 of those available for purchase by consumers on www.nokia.com. The limited edition units come in a “frosted platinum” finish and are engraved with a serial number and come with a certificate of origin in the box.
“Today’s announcement represents just the first step in our journey. Our aim is to gradually bring more aspects of the manufacturing process, and eventually the entire process of device manufacturing to the European region, catering to both Enterprises and consumers alike,” said Baril.