Smartphone volume to expand between 2016 and 2024
On the basis of operating system, the iOS segment is anticipated to account for US$ 584.9 billion by 2024, registering a substantially high CAGR of 9.1% over the forecast period with a relatively high value share of 59.8%. The Android segment is expected to follow closely with a value share of 47.6% and a CAGR of 6.7%. In terms of volume, the Android operating system is estimated to account for the largest market share of 69.3% in the global smartphone market by the end of 2016 and is expected to increase to 70.0% by 2024.
The Android segment is estimated to account for 50.7% value share in 2016 while the iOS segment is estimated to account for a revenue share of 46.2% in 2016. In terms of value, the Android segment is likely to register a high CAGR between 2016 and 2024 and this can be attributed to an increase in the demand and supply of reasonably priced android smartphones.
The Blackberry Operating System segment is estimated to be valued at US$ 7,563.1 million in 2016 while the Windows Operating System segment is estimated to be valued at US$ 8,819.9 million in 2016.
On the basis of distribution channel, the e-Commerce segment is expected to show a significantly high growth rate of 9.3% followed by the OEM segment with a 7.9% growth rate by the end of 2024. The e-Commerce segment is estimated to be valued at US$ 175.3 billion in 2016. The OEM segment is estimated to be valued at US$ 221.2 billion in 2016 while the Retailer segment is estimated to be valued at US$ 218.1 billion in 2016. As compared to the other segments, the OEM segment is expected to exhibit a relatively high attractiveness index over the forecast period. In terms of value, the global smartphone market is likely to project a healthy incremental opportunity during the forecast period.
On the basis of region, APEJ is estimated to be the largest market for smartphones, accounting for 33.7% value share of the global smartphone market in 2016. The APEJ region is projected to remain dominant throughout the forecast period.
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