ST-Ericsson augments reality on NovaThor

ST-Ericsson augments reality on NovaThor

Technology News |
By eeNews Europe

ST-Ericsson (Geneva, Switzerland) said it would work with Metaio on joint research projects exploring the use of high-definition mobile augmented reality applications, the use of multiple sensors and 3-D stereoscopic imaging.

Augmented reality is a fusion of real-world images and relevant digital information such as text, images and graphics. It uses the ability of camera-equipped mobile devices to recognize buildings and objects based on geolocation information and access to remote databases, which allows contextual information to be drawn down and overlaid. Pioneered in some military applications these technologies are starting to be touted for smartphone and tablet computers.

"We believe that increasing innovation efforts and joint research projects with metaio will considerably boost the number of mobile augmented reality applications available for smartphones and tablets," said Bjoern Ekelund, head of ecosystems and research at ST-Ericsson, in a statement. Ekelund said Nova and NovaThor chips support Metaio’s mobile augmented reality SDK and that ST-Ericsson can now offer the SDK to developers.

In 2010 Qualcomm opened its own R&D center for the design and development of augmented reality and related technologies in Vienna, Austria.

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