Texas Instruments is to build a product distribution center (PDC) in Frankfurt, Germany, to serve its European customers with same-day and next-day deliveries by the end of 2024.
“We are excited to expand our European presence in Frankfurt, as it offers a centralized location with proximity to key customers and our company’s European headquarters in Freising, Germany,” said Stefan Bruder, president of Texas Instruments Europe. “Frankfurt’s key role as a logistics hub will mean faster deliveries to our European customers who are moving quickly to bring leading-edge products to the market.”
The choice of Frankfurt, near many of TI’s industrial and automotive customers, will enable same-day delivery in central Germany and next-day delivery capabilities to most European customers. The Frankfurt site will pack and ship a broad range of TI technologies to support customers across Europe.
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TI has been operating in Europe since 1956, with a strong, local presence that includes a 200mm wafer fab in Freising, research and development teams, as well as more than 32 sales offices in 18 different European countries.
The company is increasingly controlling its own distribution chain, with the TI.com website providing transactions in four local currencies (pounds sterling, euros, Norwegian kroner and Swiss francs) as well as US dollars.
“Expanding in Frankfurt is a logical extension of TI’s presence in Europe and an important investment in our customers, providing them with even better service and support for decades to come,” said Bruder.
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