Two team for microLED automotive head up display
CY Vision is using a microLED display from MoJo Vision for an AI-enabled head up display (HUD) for automotive augmented reality (AR).
The HUD developed by CY Vision uses AI and 3D imaging with a microLED display from MoJo Vision to provide a HUD with line-of-sight overlays.
Using a microLED display eliminate existing image degradation such as sunlight reflection and colour distortion which is critical to the successful implementation and adoption of AR HUDs says MoJO. Mixing cutting-edge display technology with established semiconductor processes, microLED technology provides a cost and energy effective opportunity to advance the development and implementation of high-performance HUDs.
The microLED technology will also help enable CY Vision’s HUDs to adapt to different sized windshields through software, and to not require luxury optical elements or films, creating notable cost savings.
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“The automotive industry is always looking for advancements in user experience, design and safety,” said Sandeep Ohri, CEO of CY Vision. “AR HUDs have the opportunity to be the next big advancement in automotive technology, and the core total addressable market for HUDs is estimated to reach over $10B by 2034. We’re excited to add cutting-edge micro-LED to our existing solutions, expanding our offerings and serving our customers’ needs.”
The small size of the micro-LED display helps CY Vision design HUDs that integrate more seamlessly with the car’s existing layout. The Mojo display technology is 5-10x more efficient than LED-illuminated LCD displays, providing a more energy-efficient component.
“Automotive HUDs showcase micro-LED’s adaptability for being a superior display technology in multiple form factors,” said Nikhil Balram, CEO of Mojo Vision. “Micro-LEDs provide high performance without being obtrusive to structure and design. HUDs that will redefine the marketplace will require top-end resolution and quality, all of which micro-LED can provide at a cost-effective price point and low energy consumption.”
“For Mojo’s micro-LEDs, auto HUDs with CY Vision will be a significant advancement towards widespread commercialization of this type of display technology,” said Dr. Achin Bhowmik, former President of Society for Information Display (SID) and Mojo Board of Directors member. “Automotive HUDs are the perfect use case for micro-LED technology as HUDs will significantly benefit from the size, energy use and display capabilities that micro-LEDs have to offer, and will show the versatility and value of micro-LEDs in the display landscape. Technologies that combine safety and enhanced experience are extremely important, and micro-LEDs will enable HUDs to reach their full potential.”
www.mojo.vision; www.cyvision.com
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