Hyundai, NVIDIA expand AI collaboration for autonomous cars and smart factories
Hyundai Motor Group is expanding its AI collaboration with NVIDIA to accelerate development in autonomous driving, robotics, and smart factories. The AI partnership also includes cooperation with the Korean government to build national AI infrastructure and cultivate talent.
The move highlights a growing trend of automotive OEMs investing in high-performance compute clusters to accelerate AV, robotics, and digital manufacturing systems—an area closely tied to semiconductor, system design, and embedded compute markets.
AI Infrastructure and Industry Collaboration
As part of the new initiative, Hyundai and NVIDIA plan to support Korea’s national physical AI cluster with an estimated $3 billion investment. The companies will establish an NVIDIA AI Technology Center, a Hyundai Physical AI Application Center, and new regional data centers.
The collaboration aims to enable unified training, validation, and deployment of AI models using as many as 50,000 NVIDIA Blackwell GPUs. Hyundai is also building an NVIDIA-based AI supercomputer to support work across autonomous driving, in-vehicle intelligence, robotics, and smart factory automation.
“AI is revolutionizing every facet of every industry,” said Jensen Huang, founder and CEO of NVIDIA. “Together with Hyundai Motor Group — Korea’s industrial powerhouse and one of the world’s top mobility solutions providers — we’re building intelligent cars and factories that will shape the future of the multitrillion-dollar mobility industry.”
Smart factories, ADAS and digital twins
Hyundai will use NVIDIA Omniverse and Cosmos platforms on RTX PRO Servers to create detailed digital twins of manufacturing plants and driving environments, enabling testing and simulation at scale. The company also plans to apply NVIDIA Nemotron open models and the NeMo software framework to develop proprietary large language models for in-vehicle assistants and personalized features.
Inside future Hyundai vehicles, NVIDIA DRIVE AGX Thor hardware will deliver compute for advanced driver-assistance systems, safety features, and in-cabin AI experiences.
According to Hyundai executive chair Euisun Chung, “Together, we are not only building advanced technologies but also laying the foundation for a robust AI ecosystem in Korea.”
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